Whether it’s leveraging existing brand guidelines or creating new ones, our team is well-versed in defining a product’s new look-and-feel. Our creative direction establishes the rules for typography, color palettes, styles, and graphics.
With an established creative direction and set of wireframes, our design team can quickly, and efficiently apply a new design to site pages, states and page flows.
With a focus on beauty and simplicity, all of our design is responsive – seamlessly working for desktop, tablet, and mobile platforms. We take a mobile-first approach to understand design constraints and ensure each platform provides users with a complete user experience.
Separate from responsive websites, native app design requires a different set of rules. Our design team is well versed in Google’s Android and Apple’s iOS requirements and uses best practices from navigation, flat design, material design and interaction states allowing users to interact seamlessly and ease the level of effort for development.
At the completion of the design phase our team documents a simplified style guide for development and your internal team when creating new pages, states or experiences. This establishes rules for typography, color palettes, styles, and graphics.